Managerial Economics
Synopsis
The present volume is designed to be one of the easiest books in Managerial Economics from which to teach and learn. Rather than parading students quickly through every interesting or new topic in micro-economics and industrial organization, it carefully develops and applies the most useful concepts for business decision making. The primary goal of this book is to help business students become architects of business strategy rather than simply middle managers plodding along the beaten path of others.
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Bibliographic information
M.L. Maurya