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Synopsis The term management information systems has many interpretations but it customarily refers to the gathering of accounting, statistical and related information through the use of computers and associated equipment and the summary and display of this information to management. Along with marketing production finance and research management information system has emerged as a major organizational function. Programme planning has been used for some time in the federal government. One must not confused programme planning with project planning. Brand management is more narrow dealing mainly with a very specific product or product line. The design of the information system should contemplate the use of the most detailed coding, programme planning provides new ways to look at a very old problem. Programme planning provides new ways to look at a very old problem. The organization must modify or adapt its structure to match the purpose of its programme.