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e-Commerce

 
Santosh Mehrotra (Author)
Synopsis Electronic Commerce is simply the production, advertising, sale and distribution of goods and services via telecommunication and electronic media.  Because Internet is an open communication system, it creates a borderless environment for communication and trade.  Rapidly increasing number of Internet users worldwide has given tremendous impetus to e-commerce.  The present book is the factual presentation and exploration of all latest developments, benefits and challenges associated with e-commerce and Internet.  In this endeavour, the book attempts to identify the main policy challenges, focusing in particular upon as to how these are related to international trade.  Detailed glossary of terms in the book will facilitate easy grasping of the subject.  The book is of utmost importance to students, teachers, businessmen, traders and general readers.
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About the author

Santosh Mehrotra

Santosh Mehrotra has been working as Professor of economic since Long. Starting his professional career as an Assistant professor of economics, he has been actively engaged in teaching and research for past 25 years. He was associated with the Government of Andhra Pradesh Planning department in their centre for Planning and development Studies Projects. He has been awarded senior fellowships in ICSSR, India.

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Bibliographic information

Title e-Commerce
Format Hardcover
Date published: 05.02.2007
Edition 1st ed.
Publisher ABD Publishers
Language: English
isbn 8183760910
length viii+317p., Tables; Figures; Glossary; Index; 23cm.