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The Rise of Indian MNCs: Insights and Experiences

 
B.V.S Prasad (Author) R. Puratchimani (Author)
Synopsis Indian MNCs are a reality today. From nowhere Indian companies have emerged to become multinationals in a short span of time. Protectionism followed by India earlier, also helped protect domestic industries from competition, but on the other hand, it slowed down the emergence of large corporates. The liberalization and globalization since the 1990s have propelled the growth of Indian companies to unimaginable levels. Today, many of them have emerged as a force to reckon with in the international business arena, apart from becoming MNCs. Indian MNCs are not limited to any one or two sectors. We can find them in almost all sectors. Six Indian companies have entered the elite list of Fortune 500 and 21 Indian companies are identified as capable of challenging the rules of the game in the coming years by BCG. And this is just the beginning. Indian MNCs are establishing their presence in many more countries. Their growth and strategies are going to be cases for discussion and debate all over the world by management gurus, academicians and corporate leaders in time to come. This book is a harbinger of this welcome trend. "The Rise of Indian MNCs" traces the history of our MNCs, identifies their strategies and highlights the challenges and experiences faced in emerging as Indian MNCs.
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About the authors

B.V.S Prasad

B V S Prasad is an Engineering graduate from IIT, Kharagpur and holds a Post Graduate Diploma in Business Administration from Indian Institute of Management, Ahmedabad. He has over 30 years of varied industry experience in Consultancy, HR, Finance, Production and Industrial Engineering areas. He is currently working as Senior Faculty Member at Icfai Business School Research Center, Chennai. His areas of interest include Soft Skills, Training and Development, MIS and Management Control Systems.

R. Puratchimani

R. Puratchimani is an MBA graduate with four years of experience in Marketing and Business Research. His research interests include Strategy, Globalization and Innovation. He has authored several articles for books and various business magazines. He is currently working with Icfai Business School Research Centre, Chennai, as a Senior Research Associate.

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Bibliographic information

Title The Rise of Indian MNCs: Insights and Experiences
Format Hardcover
Date published: 26.10.2007
Edition 1st ed.
Language: English
isbn 8131412061
length 288p.