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About the author

G Y Shitole

Dr. G.Y. Shitole is presently working as Reader in Commerce at S.N.D.T. Women's University, Mumbai-20. Dr. Shitole is a senior faculty member with nearly three decades of teaching experience. He is a recognized guide of S.N.D.T. Women's university as well as Yashwantrao, Nashik. Dr. Shitole has written 2 books and has published 26 articles in various journals and magazines. He has also supervised 6 research scholars for Ph.D. in Commerce.

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Bibliographic information

Title Social Advertising and Youth
Format Hardcover
Date published: 07.03.2011
Edition 1st ed.
Language: English
isbn 9788184352658
length xxv+310p., Illustrations; 22cm.