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Dr. Ranjit Kumar Samanta (b. 1950), obtained M.Sc. (Ag) from University of Kalyani, West Bengal. He was awarded Ph. D. degree in Agricultural Extension by the B.C. Agricultural University, West Bengal in 1978. Dr. Samanta began his teaching career as Assistant Professor of Agricultural Extension at B.C. Agricultural University and then Joined Agricultural Research Service (ARS) of Indian Council of Agricultural Research (ICAR) in 1976. Further academic training of Dr. Samanta has been both in India and in the United States of America./ Dr. Samanta’s areas of specialization are Technology Transfer, Development Communication, Rural Development and Human Communications in Organisations,. He has to his credit six books and over 80 research and otoher professional papers on those disciplines. Presently, Dr. Samanta is Faculty Member and Head, Transfer of Technology Systems and Politices Unit at National Academy of Agricultural Research Management, Hyderabad, India.