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In the field of business management, as the complexities of research issues show an increase in recent time, there appears to be an imminent need to bridge the gap between generation, dissemination and imparting of knowledge in this field. The Annual Conference of Haryana School of Business (HSB) is an academic platform that provides an amalgamated outlook of management thoughts, empirical researches and management practices within and outside national boundaries. Further, it aims at bringing together academicians and practicing corporate managers.

This book is a compilation of the edited papers presented during the conference on current business management issues concerning to advances in finance, marketing, human resource management, banking and insurance, economic policy, business environment, information technology, and corporate governance. It combines a thoughtful, critical understanding of the theory and practices of various functions of management.

The intention behind compiling this book is to guide the scholars to study and deliberate on diverse dimensions of management ideas or cases where there is scope for research. This edited book is an intellectual piece of knowledge with extensive exposure that maintains balance between pure and applied researches. It is expected that this book will provide a reasonable and practical direction to the budding researchers, practitioners and analysts affianced in the field.