Globalization and Communication Policy in India
Synopsis
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This book aims to examine the various aspects of communication policy in India, in the backdrop of globalization. Explaining the fundamentals of communication, it describes in detail the basics of communication policy.
Analyzing the relationship between globalization and world media, it tries to assess the impact of globalization on Indian economy, print and electronic media, film media, folk media, corporate advertising and corporate communication. Finally it deals with the communication policy formulation in the country in the age of globalization.
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Bibliographic information
H.K. Mariswamy