The Accidental Scholar, Sage Publications India Pvt. Ltd., 9789351500391

Preview now

The Accidental Scholar

Jagdish N. Sheth (Author) John Yow (Author)

Synopsis

The Accidental Scholar is the autobiography of Professor Jagdish N. Sheth, a renowned scholar and one of the foremost authorities in the world on marketing and consumer behaviour. This is the fascinating story of a young man from India who went to America to realise the American Dream and became a world-renowned educator and thought-leader.

33.30 29.97 $ 37.00 $

Free delivery Wolrdwidе in 10-18 days Ships in 1-2 days from New Delhi Membership for 1 Year $35.00
Get it now and save 10%

Add to cart

Buy now

Add to wishlist

Members SAVE 10% every day
BECOME A MEMBER

About the author

Jagdish N. Sheth

Jagdish N. Sheth is the Charles H. Kellstadt Chair of Marketing in the Goizueta Business School at Emory University. Professor Sheth is a renowned scholar and world authority in the field of marketing. His insights on global competition, strategic thinking, consumer behaviour, and relationship management are considered revolutionary. In 2004, he received both the Richard D. Irwin Distinguished Marketing Educator Award and the Charles Coolidge Parlin Awar-the two highest awards given by the American Marketing Association.

Books by the same authors